Our Concepts

Alliance Family
Football is a team sport; therefore it can’t be played on own. Each moment regardless of its nature must be shared with other individuals called team-mates. For instance, scoring a beautiful goal or losing in penalties of a competition.
Win or lose! We are all in it together. Like a family and as a tribe! We are there for each other in happy & tough times!
What "Alliance Family" means for players:
- Support team-mates & know that they'll support you too.
- Respect club's values and promote it both on & off the pitch.
- Be there for the younger players and respect the older ones.
- Solve problems if you can or help coaches resolve it.
- Count on Alliance Family's help & support any time you need.

High Tempo Selection Sessions
In line with our long-term vision to give our players the highest level of football education we are now introducing “High Tempo Selection (HTS)” on Mondays”.
These sessions are fundamentally vital for the consistent development of our top players as we’re making sure our prime players train with each other at a high-quality level.
We’re starting High Tempo Selection Sessions with our U14s team.
How different is HTS Sessions?
- High APM, More action per minute for players.
- Higher Intensity in Decision Making.
- More intensity in decision making.
- Further focus on tactical awareness.

Strive To Progress
On your journey to improve as a Footballer, you will have some good days and some bad days. Never have the mindset that you will be perfect all the time. Instead, focus on the small steps that will help you achieve your goals; consequently, This applies to everything else in life!”
Strive To Progress, Not Perfection!
What "Strive To Progress" means for players:
- Realistic exceptions from yourself.
- Long term planning, nobody becomes a footballer overnight
- Resilience all the way,you'll eventually get there.
- Not just in football, Strive to progress in everything else including studies & personal development.

Beautiful Football
Football has evolved, it’s much faster than ever before. Players are required continuously to fulfil their duties on the pitch as the success of a team is directly connected to its collective play.
Superstars sometimes shine their involvement in their team’s victory however is not as visible as before. The productivity level of a team & the non-verbal communication of its members will most of the time define its success. At Alliance Academy we want our teams to play within a specific style. Whether its Brazil, Spain, Pep Guardiola, Messi, Ronaldo… all of them have one thing in common! That’s playing “Beautiful Football”! The term “Beautiful Football.”
should be embedded in our mentality the same way as “Strive to progress”.
What "Beautiful Football" means for players:
- Have a plan ready in each situation
- Trust team-mates & use them
- More link-up & Combination play
- Focus on creativity, Plan B & involving as many team mates as possible.
- Don't force it individual, look at the bigger picture.
More Than 200 Members
Boys & Girls
90 Minutes Sessions
Unique Coaching Methodology
Qualified Coaches
Experienced &
Age Specific
International Trips
Camps & Tournaments